Outside the Box Podcast
Grow Your Real Estate Business Through Referrals & Repeat Clients – Outside The Box Podcast
Successful realtors know that the key to long-term growth isn’t constantly chasing new leads—it’s about referral marketing, strengthening your sphere of influence, and keeping past clients coming back. A referral-based real estate business is not only more sustainable but also more profitable in the long run.
That’s why we created the Outside The Box podcast—your go-to resource for mastering referral marketing strategies, building relationships, and creating a real estate brand that generates consistent repeat business.
Why Outside The Box is a Must-Listen for Realtors
At BizBox, we’ve worked with thousands of realtors who have built thriving businesses by focusing on referrals. The most successful agents don’t rely on cold calling or expensive ads—they leverage their sphere of influence to create a steady stream of repeat clients and referrals.
This podcast is dedicated to helping you do the same by sharing real-world success stories, actionable marketing strategies, and insights from top-producing realtors.
What You’ll Learn in Every Episode
- How to expand your sphere of influence and become the go-to agent in your market
- Proven referral marketing techniques to generate more real estate leads
- How to deliver an unforgettable client experience that leads to repeat business
- Creative follow-up strategies to keep past clients engaged and referring you
Why a Referral-Based Business Model Works
Clients trust referrals more than any advertisement. That’s why top realtors invest in relationship-building and staying top-of-mind with their past clients. A well-nurtured network leads to:
- More high-quality leads from word-of-mouth referrals
- Increased client loyalty and lifetime value
- Less reliance on costly lead-generation tactics
- Stronger credibility in your local real estate market
Featured Episode – The Foundation of a Referral-Driven Real Estate Business
Our first episode is live! Learn the fundamental steps for shifting from transactional real estate to a referral-based business. We’ll cover:
- How to build authentic relationships that lead to repeat and referral business
- The psychology behind why clients refer realtors to friends and family
- Essential marketing strategies for maintaining long-term client connections
Don’t miss this deep dive into the mindset, habits, and marketing techniques that separate high-earning realtors from the rest.
Ready to grow your referral business? Listen now and start building a real estate career that thrives on repeat clients and word-of-mouth marketing.
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March 06, 2025
The Small Reminder That Makes a Big Impact on Your Clients' Move
Moving is exciting, but let’s be honest—it’s also a logistical nightmare. Between packing, booking movers, signing endless paperwork, and making sure everything gets from Point A to Point B, some crucial details tend to slip through the cracks.
One of the best client service tips we picked up from Outside the Box guest Rachelle Peters is something most agents (and buyers) don’t even think about—reminding clients to update their Amazon shipping address.
Most people remember to set up their utilities before moving. But Amazon, subscription boxes, and online shopping accounts? Those often get overlooked—until a package ends up at the wrong house.
That’s why this is such a great touchpoint for Realtors. It’s an unexpected but super helpful reminder that shows clients you’re thinking ahead for them. And that’s exactly the kind of thoughtful, proactive service that makes an agent unforgettable.
A Simple Reminder That Sets You
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March 04, 2025
How a Pool Party Strengthened Client Relationships: Insights from Rachelle Peters
What if staying connected with past clients wasn’t about emails and follow-ups—but about creating fun, memorable experiences together?
In this episode of Outside the Box, we dive into one of Rachelle Peters’ favorite ways to keep client relationships strong: hosting unforgettable client events. One event, in particular, made a lasting impact—a summer real estate networking event that brought past clients together in a relaxed, enjoyable setting.
The Power of a Client Appreciation Pool Party
Instead of relying solely on traditional touchpoints, Rachelle found a way to stay connected with past clients in a way that felt natural, fun, and highly effective. Her secret? A summer pool party for past clients and referral partners.
Picture it: A perfect summer afternoon, music playing, kids splashing in the pool, and past clients mingling over cold drinks and BBQ. No business pitch—just a community of people having
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February 27, 2025
The Cinnamon Roll Strategy The Cinnamon Roll Strategy: How a Simple Pop-By Led to $85K in GCI
In the inaugural episode of Outside the Box, Rachelle Peters shared a compelling story that underscores the profound impact of thoughtful gestures in real estate. This narrative highlights not only the effectiveness of personalized pop-bys but also the importance of finding creative opportunities to connect with potential clients in ways that feel authentic and memorable.
How a Dozen Cinnamon Rolls Turned Into $85K in Real Estate Commission
Rachelle recounted how she decided to acknowledge Nurses Day by delivering a dozen cinnamon rolls to a nurse she had recently met. This individual wasn't a past client but a potential prospect she had encountered in the community. Without any sales agenda, Rachelle dropped by the nurse's workplace, offering the pastries as a simple, heartfelt token of appreciation for her service.
That small, thoughtful gesture led to a series of events that resulted in $85,000